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This Week’s Monday Madness

 

What’s in a label? Sometimes, not much. After all, what do flip flops, cute animals, or old trucks tell you about the wine in the bottle. Zero, zilch, nada. But…Four Vines has hit upon the perfect label for its Edna Valley Chardonnay, The Form. (Click through to the website and see if you don’t agree.) Because this Chardonnay isn’t just voluptuous, it’s downright Rubenesque.

The Edna Valley, less than 5 miles inland from the Pacific, might have been purpose-built for Chardonnay. Cool sea breezes preserve acidity, maritime fog protects the grapes from the intense sun, and a mix of volcanic and marine soils lends the wine tangy mineral notes-a perfect counterpoint to its voluptuous tropical fruit. About half the wine is fermented and aged in barrel, adding toasty vanilla and cinnamon notes.

Mango. Guava. Citrus zest, melon, baked apple. Cinnamon. Vanilla. Cream for days. Everything’s in the bottle. And on it.

Online special available for in-store pickup after 12 PM. Available until Sunday, March 1, or until product runs out.

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Connecting Good Friends with Great Wine

The idea that became Pour Richard’s was born of many late nights drinking wine with old friends. At least half of every couple worked in wine sales. Sooner or later, after a couple of great bottles, we’d start talking about how we never got to sell our favorite wines. Many of the best bottles in our respective warehouses never saw the light of day because we were all way too busy fulfilling our quotas on the big national brands. Small family vineyards, fun new regions? Those mostly sat there until we closed them out. “Wouldn’t it be great”, we all said, “if we could sell the things we drink?” So, that’s exactly what we’re doing! At Pour Richard’s, you’ll drink like an industry insider – a well-edited selection of wine, beer, and spirits, all at great values.

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